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In this session...

Hispanic Heritage Month has just ended, but the insights and conversations must continue to elevate this community! US Hispanics are the best kept secret in America. But they should not be a secret! They make up more than 18% of the population and as a single demographic cohort is growing faster than the U.S. economy as a whole. Hispanics are the muscle of growth for the middle class of America. However, they remain largely invisible, underrepresented, misrepresented and undervalued.

Join us to learn about and celebrate the Hispanic community. This panel discussion is dedicated to marketers, advertisers, creatives, producers and media who want to understand Hispanics, elevate Hispanics and benefit from this large (and growing) consumer base in the US. In this panel discussion panelists will share insights, opportunities and launch a call to action for companies to understand and tap into the potential of US Hispanics.

Presented with


Claudia Romo Edelman Founder We Are All Human
Eric Garcia Vice President of Audio Sales Univision NY
Omar Minaya Ambassador, Hispanic Relations New York Mets
Sandra Campos CEO Project Verte

Event Details

Event Type Session