In this session...
Brands that want to change the hearts and minds of consumers must connect with audiences authentically - something that requires more than a standard :30 spot. In order to make these connections in a hyper-competitive environment, brands need to think creatively in addition to understanding their customer. Join Twitch as we delve into how brands can connect with audiences creatively through content creators, as well as walk through examples of brands that have excelled in this area.
What You'll Learn from This Session...
- Influencer Marketing
- Streaming
- Generation Z
