Tracks Venues

In this session...

In moments of crisis, motivating action becomes so much more important than marketplace share. How can today’s biggest brands successfully unite together for a common cause? Come learn the success stories - and the bumps in the road - that help facilitate coalition building in today’s competitive landscape.

What You'll Learn from This Session...

  1. Explore how leading brands have the unique ability to bring our nation’s most diverse audiences together.
  2. Unpack why more and more leading brands will emerge on the frontier of social impact.
  3. Learn about the considerations in place when deciding what issues to tackle and what tactics will be most impactful.

Presented with


Nicola Grant SVP, Consumer Marketing, North America Mastercard
Scott Gregory VP Pharmacy and Health Services Marketing CVS Health
Tony Coles President/Black Information Network and Division President/Metro Markets iHeartMedia
Anthony Signorelli SVP, Brand Partnerships Ad Council

Event Details

Event Type Session