Tracks Venues

In this session...

We live in a world where customers are longing to find meaning in the things they buy or consume. They expect brands to take a stand about burning issues and stand behind their promises. Empty words and small gestures are just not enough any more.

In this discussion, we'll discuss why being purpose driven for companies is no longer a "nice to have." We'll talk about where this comes from and why activism from brands is so important to driving brand evangelism amongst consumers. View Less

Presented with


Matt McCue VP, Content studioID
Gali Arnon Chief Marketing Officer Fiverr

Event Details

Event Type Session