In this session...
Join Audacy's President of Sports Mike Dee as he details Audacy's best-in-class sports platform. Over the last year, Dee has overseen strategic moves like the acquisition of QL Gaming Group, innovative partnerships with Major League Baseball, FanDuel and BetMGM, and the launches of a sports betting digital audio network and a new sports digital audio podcast studio.
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Over the last year-plus, Audacy has taken great strides to enhancing its best-in-class sports platform. Led by President of Sports Mike Dee, strategic moves like the acquisition of QL Gaming Group, innovative partnerships with Major League Baseball, FanDuel and BetMGM, and the launches of a sports betting digital audio network and a new sports digital audio podcast studio are solidifying Audacy’s place as a premier destination for sports audio content.
Today, Audacy is the unrivaled leader in sports radio, reaching three times more people than its leading competitor, and the #1 sports radio ownership group. Its unparalleled broadcast portfolio reaches nearly 30 million sports fans monthly and boasts the nation’s leading collection of radio play-by-play coverage. Join Dee as he peels back the curtain on the state of Audacy’s sports business, including new innovations of the past year and the exciting path ahead.
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What You'll Learn from This Session...
- How broadcast radio complements audio when reaching sports fans
- Value sports betting programming creates for audio
- Audacy’s strategy of making sports betting a significant part of its content offering
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