In this session...
The Duolingo success story.
Adjust, the mobile marketing analytics platform welcomes Duolingo, the world's #1 language learning app, in this fireside chat with Arthur Jun, Head of Performance Marketing at Duolingo. The discussion will help you learn "How to Successfully Scale Your Business With Performance Marketing Metrics And Better Optimize Marketing Campaigns."
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Arthur is the Head of Performance Marketing at Duolingo - the world's #1 language learning app. At Duolingo, Arthur is responsible for paid user growth and monetization, while building out a world class marketing tech infrastructure. Before joining Duolingo, Art was helping lead growth at Spotify and product marketing at Electronic Arts.
Adjust is the mobile marketing analytics platform trusted by marketers around the world, with tools that measure, automate, and protect user data. We power tens of thousands of apps with built-in intelligence and automation, backed by responsive global customer support. In 2021, Adjust was acquired by AppLovin, whose leading marketing software provides developers with a powerful, integrated set of solutions to grow their businesses. Learn more about Adjust at: www.adjust.com.
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What You'll Learn from This Session...
- How to successfully scale your business
- How to optimise your marketing campaigns
- Identifying the right marketing performance metrics
- How to measure, automate and protect user data
