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In this session...

Spirits industry veterans Erin Harris, Dan Sanborn and Dia Simms recently announced the formation of Pronghorn, a company dedicated to diversifying the Spirits industry starting with the Black community. Their goal is audacious - to create a successful template for diversifying entire industry ecosystems - while generating more than $2B in economic value over 10 years.

Conley Fitzpatrick will sit with the cofounders to discuss what success looks like and how they plan to get there.

What You'll Learn from This Session...

  1. Why diversity is good for business
  2. How diversity is a marathon, not a sprint.
  3. How to create a diversity template

Presented with


Dan Sanborn Cofounder and President Pronghorn and Wheelhouse Labs
Dia Simms CoFounder and CEO Pronghorn and Lobos 1707 Tequila & Mezcal
Erin Harris CoFounder and CMO Pronghorn and Lobos 1707 Tequila & Mezcal
Conley Fitzpatrick Spirits Industry Consultant CDF Spirits

Event Details

Event Type Session

Track  DE&I