Ryan Crosby is the Vice President of Content and Brand Marketing at Hulu, where he leads the company’s Content Marketing team that oversees all originals, licensed and live TV marketing strategies and activations.
Prior to joining Hulu, Crosby served as the Director of Global Creative Marketing at Netflix. In that role, he led the team responsible for driving awareness, acquisition and viewing for new and established Netflix Original Series including popular shows Orange is the New Black and House of Cards and recent hits like Stranger Things, The Crown and Altered Carbon. In his leadership position, Crosby played a significant role in driving creative excellence and operational efficiencies across the company’s marketing channels including digital advertising, creative, social and traditional media.
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