Hayley Romer leads The Atlantic’s global sales team, award-winning in-house branded content studio, Atlantic Re:think, and brand marketing for The Atlantic. Through deep passion, relentless foresight, and progressive initiatives, Hayley has driven four consecutive years of record sales and profits for the brand.
At a time when the media and advertising industry is experiencing mass-disruption and companies are completely restructuring and changing their go to market strategies, Hayley has doubled the advertising revenue for The Atlantic and more than doubled the size of her team. Hayley has helped to establish The Atlantic and Atlantic Re:think as the leader in native advertising for the industry. Native will drive three-quarters of The Atlantic’s digital ad revenue in 2018. In both 2016 and 2017, Atlantic Re:think was named Content Best In-house Content Studio by Digiday.
Hayley Romer Job Title Publisher and Chief Revenue Officer Company THE ATLANTIC Connect via