Emodo

Emodo takes a scientific, data-driven approach to shaping audience and inventory solutions for advertisers. The Emodo Carrier Intelligence Platform processes over a trillion data points each day to produce intelligence about mobile consumer activity – rich data that has the power to inform all kinds of business decisions and activate media intelligence in programmatic ad marketplaces. It enables advertisers to buy intelligent media however they choose, whether it's through Emodo's open, private or managed marketplaces. All Emodo audiences and inventory are meticulously verified against the largest, most accurate dataset available – the data from mobile carriers. We’ve basically inserted a quality-assurance checkpoint, pre-bid, so you don’t end up buying black-box junk. Emodo is part of Ericsson, the global telecommunications company that powers nearly half of the world’s mobile traffic.

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Speakers