Kendell Timmers has a passion for all aspects of data and analytics. She recently started a new role as the VP of Advertising Analytics for the New York Times, where she manages the data, processes, and analytics associated with digital advertising.
Prior to joining NYT, Kendell owned the US prospect data for American Express, where she managed all capabilities and data associated with card acquisition, managed AXP's DMP strategy, and implemented on-site personalization. Her experience ranges across many aspects of data analytics, including a patent for a type of entity graph.
She holds a masters degree in Operations Research from MIT as well as a degree in Business from UNC Chapel Hill.
Kendell Timmers Job Title VP of Advertising Analytics Company NEW YORK TIMES