Mark Popkiewicz

Mark Popkiewicz is the Founder of Mirriad, a video technology company delivering in-video advertising by naturally blending brand advertising into popular entertainment content.

Previously a director at BBC Ventures, Mobile Media and Eicon, Mark has led several technology businesses, held senior executive positions at Lucent Technologies and spent more than half his career working with US based businesses setting up global operations including BRIC and MINT countries.

Throughout his career he has focused on building technology companies into global leaders, and his experience includes media, advertising and monetization of multi-channel video content. Popkiewicz has held several C-suite positions at companies including the BBC, Lucent Technologies, The Mobile Media Company and Eicon Technology.