Brad Sive

Brad Sive has twenty plus years of experience in the media and marketing business focused on entertainment, sports and esports. Most recently at Catalyst Sports & Media, Brad built the esports brand advisory business by bringing on Dr Pepper, Chipotle and McLaren as clients. He also spent eleven years at ESPN where he lead large scale league negotiations, media and sponsorship deals with some of the largest Fortune 500 companies. Brad worked with multiple client categories building award winning marketing platforms and branded content. Before ESPN, Brad held sales roles at Time Inc and (purchased by Yahoo) giving him a diverse background. Currently he is CRO of TSM, a leading esports team and media platform, responsible for revenue and partnerships.