Header Bidding: The Essential What and Why of Adtech's Latest Fascination > Events: New York 2016

Advertising Week New York 2016

Header Bidding: The Essential What and Why of Adtech's Latest Fascination

Wednesday, 28 September at 9:00 AM
Lucille's at B.B. King

Heather Carver
Ashley McGee
Ryan Pauley

Matt Bruch
Erik Requidan

In this session...

Join industry leaders to break through the clutter of header bidding. We'll discuss the value it can provide to marketers and publishers, and the future of yield management and audience buying.

Presented with

Speakers

Heather Carver SVP, Seller Accounts Rubicon Project

Matt Bruch Sr. Manager, Data and Programmatic Sales Publishers Clearing House

Ashley McGee Director, Programmatic and Platforms Tronc, formerly Tribune Publishing

Erik Requidan VP Sales & Programmatic Strategy Intermarkets

Ryan Pauley Executive Director, Revenue Operations Vox Media

Event Details

Event Type Workshop

Town Hall

TC Stage

ADARA Stage

Liberty Theater

Nasdaq

B.B. King

Lucille's

Bing Stage

Thomson Reuters

Gotham Comedy Club

Oculus

Playstation Theater

UCB Theatre

Webster Hall

WeWork

Agency

Presented byTarget Media Network

Creativity Without Borders

Data

Presented byAcxiom

Empowering Women

Presented byXO Group

Impact

Presented byD&AD Impact

Mar Tech

Presented byADARA

Marketer's Innovation

Media & Entertainment

Presented byNCC Media

Mobile

Sports

Presented byOctagon

Start-Up Nexus

Super Tuesday

Talent

Presented byMEC Global

Town Hall Series, 12 - 2 PM

Video

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Header Bidding: The Essential What and Why of Adtech's Latest Fascination

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Header Bidding: The Essential What and Why of Adtech's Latest Fascination

In this session...

Presented with

Speakers

Event Details