Tracks Venues

In this session...

The rise of the omnichannel programmatic platform, and the evolving need for marketers to provide a seamless user experience regardless of channel or device, has also meant greater possibilities for marketers to consolidate video, display and native advertising channels. Listen as experts discuss the various challenges and opportunities that come with measuring across multiple channels and devices, and how the significant omnichannel shift is seriously changing the consumer experience.

Presented with


Speakers

Tim Waddell Director of Product Marketing Adobe
Yannis Dosios Vice President, Platform and Exchange Yahoo
Mike Caprio GM of Programmatic/Global Partnerships Sizmek
Chris Copeland President Yieldbot
Matt Fanelli Senior Vice President, Digital MNI Targeted Media Inc.
Mike Romoff Head of Global Agency and Partnerships LinkedIn
John Snyder CEO & Co-Founder Grapeshot

Event Details

Event Type Seminar

Track  Mar Tech