Michelle Wilson

Michelle D. Wilson oversees all of the company’s revenue lines, including Consumer Products, Sponsorship Sales, WWE Network and New Business Development. Wilson also oversees Marketing, Corporate Communications, Creative Services, Entertainment Relations, Special Events, Research and Community Relations. In addition, Wilson spearheaded the company’s efforts to launch WWE Network, a direct-to-consumer subscription service. Prior, Wilson was the Chief Marketing Officer of the USTA, where she was instrumental in making the US Open the highest attended annual sporting event in the world. Wilson oversaw all marketing efforts for the launch of the XFL football league and held positions at the NBA in its domestic and international consumer products group. Before her career in the sports industry, Wilson held brand management positions at Nabisco. Wilson is a cum laude graduate of the University of Pennsylvania and holds an MBA from Harvard Business School.