2015 marked our twelfth year in New York City. Advertising Week New York was a mix of inspiring thought leadership and highly entertaining, engaging special events, featuring the industry’s best and brightest. #AWNewYork drew from brands, agency, technology, startup, media and broader cultural communities, focusing on key conversations designed to drive the business forward and influence our global industry.

2015 Highlights

Partners

ABC


ABC provides viewers with the most sought after, engaging programming throughout the day - from Good Morning America to Jimmy Kimmel, Dancing with the Stars to Modern Family, Scandal to Marvel’s Agents of S.H.I.E.L.D and live events like the Oscars. ABC Digital enables that great content to move with viewers wherever they are - on ABC.com, Hulu, ABCNews.com or through Watch ABC across a growing number of tablet, phone and connected TV apps. Reaching one of the largest audiences available in premium content across platforms, ABC provides marketers with a unified solution for reaching their best and most engaged consumers.

Adobe


Adobe is the global leader in digital marketing and digital media solutions. Our tools and services allow our customers to create groundbreaking digital content, deploy it across media and devices, measure and optimize it over time, and achieve greater business success. We help our customers make, manage, measure, and monetize their content across every channel and screen.

AOL


AOL's Mission: To simplify the internet for consumers and creators by unleashing the world's best builders of culture and code.

AT&T Adworks


AT&T AdWorks is a leader in advanced TV advertising focused on reinventing how advertisers target and engage audiences across screens. AT&T’s data advantage enables AdWorks TV Blueprint to provide a more efficient national TV media buy and its superior IPTV platform delivers superior engagement beyond the :30 TV spot.

We find, target and engage audiences on TV and where they consume TV content – regardless of platform. We apply our proprietary data, technology and analytics to make TV advertising more efficient and effective.

Essentially, we help advertisers reach more of their audience for less. And we believe we are the most efficient way to buy targeted TV advertising at scale today.


Facebook


Founded in 2004, Facebook’s mission is to give people the power to share and make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.

Google


Google’s mission is to organize the world‘s information and make it universally accessible and useful.

Since our founding in 1998, Google has grown by leaps and bounds. From offering search in a single language we now offer dozens of products and services—including various forms of advertising and web applications for all kinds of tasks—in scores of languages. And starting from two computer science students in a university dorm room, we now have thousands of employees and offices around the world. A lot has changed since the first Google search engine appeared. But some things haven’t changed: our dedication to our users and our belief in the possibilities of the Internet itself.

LinkedIn


Our mission is simple: connect the world's professionals to make them more productive and successful. When you join LinkedIn, you get access to people, jobs, news, updates, and insights that help you be great at what you do.

NBCUniversal


NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation.

Yahoo


Yahoo is focused on making the world's daily habits inspiring and entertaining - whether you're searching the web, emailing friends, sharing photos with family, or simply checking the weather, sports scores or stock quotes.

Acxiom


The skills and dedication of our associates transformed Acxiom from a small data processing company into a market leader.
 
Founded in 1969, Acxiom (Nasdaq: ACXM) is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe, Asia-Pacific and South America.
 
Acxiom is an enterprise data, analytics and software as a service company that uniquely fuses trust, experience and scale to fuel data-driven results. For over 40 years, Acxiom has been an innovator in harnessing the most important sources and uses of data to strengthen connections between people, businesses and their partners. Utilizing a channel and media neutral approach, we leverage cutting-edge, data-oriented products and services to maximize customer value. Every week, Acxiom powers more than a trillion transactions that enable better living for people and better results for our 7,000+ global clients.


ADARA


ADARA leverages global travel data to drive business performance.

Our marketing and insights platform, Magellan, transforms loyalty, search and booking data into actual knowledge to help companies architect their products and understand and reach customers.

Our unique data platform delivers actionable knowledge you can’t get anywhere else and fuels programmatic media buying.

Amazon Media Group


Millions of people come to Amazon to find, discover and buy products every day. We’re obsessed with making their shopping experience the best it can be, and advertising is part of that experience. Our advertising program is based on more than 17 years of personalization experience and informed by billions of observed shopping behaviors. This results in advertising that is more precise and more relevant for our customers, enhancing their experience on our sites.

Getty Images


Getty Images is the world’s leader in visual communication, with over 170 million assets available through its premium content site www.gettyimages.com and its leading stock content site www.istock.com. With its advanced search and image recognition technology, Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover, purchase and manage images and other digital content. Its award-winning photographers and content creators help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and online media. Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life. For company news and announcements, visit press.gettyimages.com, and for the stories, innovation and inspiration behind our content, visit Stories & Trends http://stories.gettyimages.com. Find us on Facebook at www.facebook.com/gettyimages, Twitter at https://twitter.com/GettyImages, Linked In, or download Stream, our free consumer app, to view and share the world’s best imagery.

Mashable


Mashable is a leading source for news, information & resources for the Connected Generation. Mashable reports on the importance of digital innovation and how it empowers and inspires people around the world. Mashable's 34 million monthly unique visitors and 14 million social media followers have become one of the most engaged digital networks in the world.

MLB Advanced Media


New York's largest born-and-bred high tech company, MLBAM is the interactive media and Internet company of Major League Baseball. Its proprietary technology infrastructure manages live multi-platform video content for dozens of clients. It captures, encodes and distributes 25,000 live video events annually.

NCC Media


NCC Media is an advertising sales, marketing, and technology company that harnesses the enormous reach and consumer power of cable television programming, new interactive technologies, and online products in every US market. We work on behalf of virtually all of America’s leading regional and national advertisers. NCC is headquartered in The Chrysler Building in New York City with over 450 employees across 17 offices nationwide.

The Official Guide Online
Articles and More


More than just a calendar, the Guide is a valuable resource full of proprietary articles that will get you up to date and prepared for the biggest topics at #AWNewYork. You can also get to know our partners, who’s who on the Advisory Council, and more!


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