Lizzie Widhelm

Lizzie Widhelm is Pandora’s Vice President of Digital. In this role she is responsible for Pandora’s digital advertising positioning and oversees the advertising sales product team. She has been with the Company eight years and has a tremendous grasp of the marketplace and advertising needs of national brands.

Prior to this role, Widhelm worked at Pandora as Vice President of National Advertising Sales driving Pandora’s success with entertainment, film and TV advertisers. Thanks to her deep understanding of Pandora listeners and what engages them, she specializes in translating listener insights into engaging campaigns for advertisers. Throughout her career at Pandora, she has worked with top-name entertainment clients, ranging from ABC to Universal Pictures, as well as other business categories, including Visa, Nike, Honda, Microsoft and Google.

Previously, Widhelm worked with startups such as Broadband Enterprises (a video network) and game companies (iWin, Uproar and Flipside) before and subsequent to their sale to Vivendi Universal.