Lance Fensterman

Lance Fensterman is a Senior Vice President at Reed Exhibitions and has global leadership responsibilities for ReedPOP the quirky pop culture focused offshoot the he created and launched. ReedPOP is the largest producer of pop culture events in the world. The ReedPOP portfolio encompasses 10 events in the United States and 11 events in globally, including New York Comic Con, Penny Arcade Expo, UFC Fan Expo, Star Wars Celebration, Comic Con India and Oz Comic Con. ReedPOP’s focus is creating once in a lifetime experiences for fans and curating the hottest content from all corners of the world of popular culture.

Fensterman joined Reed 8 years ago bringing his entrepreneurial experience and passion for new media. Advocating for giving attendees and fans a strong voice and a person they can relate to, he has become a trusted fan ally and oft quoted industry expert on youth marketing and passionate fan bases.