Andrea Fishman

Andrea is a Partner in PwC’s Digital Services practice, where she has more than 15 years experience driving innovation and change through emerging technologies. She guides brands through transformative digital experiences, optimizing interactions across channels and media. Andrea is a pioneer in applying advanced analytics to marketing organizations, connecting social insights with media performance data and user behaviors to deliver a connected digital strategy.

Prior to joining PwC, , Andrea was the Chief Client Officer at BGT Partners, one of the largest privately held agencies in the US, where she was responsible for client services, digital strategy and integrated marketing planning. Previously, Ms. Fishman was an executive at marchFIRST/divine, where she lead the Healthcare Industry Vertical.

Ms. Fishman won Best Executive in Advertising, Marketing & Public Relations at the 2012 Stevie Awards. Fishman contributes regularly to CMO.com, ClickZ, and Chicago Business.