Coleen Kuehn
A standout marketing and media expert, Coleen Kuehn leads MediaVest’s strategy and communications planning capability, developing talent, tools and approaches that create experiences which ignite communities and drive results for many of the biggest marketers in the world including the leading CPG (P&G), beverage (Coca-Cola), and retail (Walmart) marketers. Coleen also provides broader agency leadership as a member of MediaVest's executive team.
With 20 years of experience, Coleen is well-known for her expertise on client brand management including American Express and Coca-Cola and consultancy tenure at Intel. Most recently, Coleen served as EVP, Chief Strategist at MPG, leading North American Strategic Planning and Business Development. In this post, she successfully built and oversaw their proprietary communications planning tools, techniques, talent, research initiatives and approaches that drew acclaim and catalyzed change. Prior, Coleen was President of Digital at MediaCom, followed by tenure there as Executive Director of Client Services and Strategy.
Coleen is a true leader, bringing passion, curiosity and openness that promotes great dialogue and helps build strong client centric solutions. As a result, since joining MediaVest, she has grown MediaVest’s business significantly, playing a major role in acquiring new business including Cox Communications and Kaz’s PUR Water Filtration. A respected mentor, Coleen encourages those around her, especially the younger generation, to work hard, ask questions, and master new skills. Coleen quotes Eric Hoffer as one of her life and work mantras: “In times of change, learners inherit the earth.”
For Coleen’s many accomplishments, Advertising Age recognized her in 2007 as a “Woman to Watch,” and Media magazine honored her with “New DNA of Media,” for changing the world of media and marketing.