Frank Rose

Frank Rose is a correspondent for Wired, a senior fellow at Columbia, and the author most recently of The Art of Immersion, described as "an essential overview" by the International Journal of Advertising. Among his other books are the 1989 best-seller West of Eden, about the ouster of Steve Jobs from Apple, and The Agency, a multi-generational saga of greed and betrayal in Hollywood. A frequent speaker at marketing conferences and film festivals worldwide, he currently contributes to The New York Times and The Milken Institute Review, among other publications.