In a highly competitive ecosystem like digital influence, unity has long felt impossible. Yet in Mexico, leading talent agencies and key industry players have come together to build the Alianza Disruptiva de Influencia Digital (ADID). This session will explore real challenges, lessons, and agreements that are shaping a more sustainable and trustworthy future for the digital influence industry. View More

In a landscape where competition between agencies, creators, and platforms has historically fragmented the digital influence industry, a new chapter is being written in Mexico. The Alianza Disruptiva de Influencia Digital (ADID) brings together the country’s leading talent agencies and key ecosystem players to build collective strength, shared standards, and greater trust.

This session will go deeper into how this unprecedented alliance is redefining collaboration, outlining the internal debates, lessons learned, and practical initiatives that have emerged. Leaders will share how they are driving tangible changes through commissions focused on communication, certification, and industry protection, aiming to give brands, creators, and audiences a stronger, more transparent, and more sustainable ecosystem.

More than a conversation, this is a look at how unity can become a competitive advantage in an industry where trust is the new currency. View Less