The Streaming Revolution: How CTV is transforming advertising and brands > Events: LT 2025

Advertising Week LATAM 2025

The Streaming Revolution: How CTV is transforming advertising and brands

Wednesday, 05 November at 12:40 PM
The Media Stage

Manuel Medina
Maca Rotter

Federico Moctezuma
Antonio Betancourt

Streaming & CTV

In this session...

Ad-supported streaming is redefining the balance between reach, targeting, and creativity. CTV is establishing itself as the space where brands and audiences connect in more authentic, measurable, and relevant ways.

What You'll Learn from This Session...

Ad-supported streaming
Reach, CTV advertising
Brand-audience connection

Presented with

Speakers

Manuel Medina Head of Marketing LATAM, Henkel Consumer Brands Henkel

Federico Moctezuma Chief Evangelist Officer, Azteca Media Azteca Media

Maca Rotter CEO ARENA ESPORTS GG ARENA ESPORTS

Antonio Betancourt Creador de Contenido y Conductor Digital Tv Azteca

Event Details

Event Type Session

Track Streaming & CTV

View Track

AI & Modern Marketing

Brands & Marketers

Campaigns & Creativity

Content, Media, & Entertainment

Creator Perspectives

Shopping & Commerce Media

Streaming & CTV

Presented byRoku

Trends and Insights

Presented bySamsung Ads

Search Events

The Streaming Revolution: How CTV is transforming advertising and brands

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The Streaming Revolution: How CTV is transforming advertising and brands

In this session...

What You'll Learn from This Session...

Presented with

Speakers

Event Details