In this session...
As the lines between media, data, and creativity blur, brands need more than efficiency—they need a unified, growth-driven strategy. In this keynote, StackAdapt’s Vik Kandeth reveals how the fusion of Adtech and Martech empowers marketers to dismantle silos and build full-funnel strategies that drive real results. Learn to harness AI-powered creative, predictive audiences, and unified measurement to unlock personalization, effectiveness, and scalable, future-ready growth.
What You'll Learn from This Session...
- Learn how to shift from disconnected tactics to integrated, growth-focused strategies.
- Gain fresh perspectives on uniting brand and performance marketing across the full funnel.
- Discover actionable ways to future-proof media investments and drive measurable business impact.
