In the evolving media ecosystem, television, cinema and radio have not only been platforms for distributing content, but they have also been promoters and incubators of talent. However, thanks to social networks and digital media, the ways in which stars are born have also evolved.

Today they are born every day on all platforms. In today's hyper-connected world, creativity and the monetization of content and audiences have given rise to the powerful economy of creators.

How can you cross over, stay relevant and adapt to change?

Join this powerful and emotional conversation with Yordi Rosado, in which Ale González seeks to delve into the past, present and future of a holistic and versatile creator and entrepreneur.

Behind Yordi Rosado are 20 million followers on digital platforms, a collaborative team of more than 50 people, double- to triple-digit growth in terms of business and brand positioning. Every day Yordi redefines the meaning of a traditional talent by continually reinventing himself.