Venues

In this session...

In a world where audiences are everywhere and get their content from various devices and platforms at any time, it is imperative for brands to not only be creative but to be present in the place and time where their consumers can see them. The secret is to add "watch time and engagement" instead of fragmentation.

What You'll Learn from This Session...

  1. Audiences at the right time and at the right moment to achieve greater engagement.
  2. Digital content on various devices and platforms.
  3. Time and audience engagement strategies.

Presented with


Speakers

Mara Fernández Associate Publisher and Director, US Hispanic and Latin America PRODU
Patricia Ramella MTV, Comedy Central, Paramount Networks en LATAM, Sr. Director Marketing Paramount
Miguel Ángel Amézquita Communications Manager Burger King Burger King México

Event Details

Event Type Session

Track  Streaming & CTV