In this session...
Roku welcomes attendees to the much-anticipated launch of the Connected TV (CTV) industry study by comScore covering the growth of connected TV and streaming media across Latin American markets. Streaming TV is growing in positive ways, which comScore, along with many industry sponsors, including Roku, are excited to share.
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Discover:
- The current state of CTV and streaming media
- The qualitative and quantitative vision across the industry and consumers
- The enormous possibilities that advertisers have to bring the best of digital solutions together with the power of the TV screen.
This session will have the possibility of knowing the results of the study that contemplates both the insights of the consumers and the insights of the industry.
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What You'll Learn from This Session...
- The current state of CTV and streaming media.
- The qualitative and quantitative vision across the industry and consumers.
- The enormous possibilities that advertisers have, to bring the best of digital solutions together with the power of the TV screen together.
