In this session...

CTV’S maturity varies between regions. PepsiCo, Samsung Ads and Anagram join MediaMath to discuss the state of connected-TV advertising across LATAM, examine key market drivers and developments and explain how to effectively reach consumers across screens in 2023 and beyond.

What You'll Learn from This Session...

  1. CTV reach.
  2. CTV measurement.
  3. What can we expect to see in CTV advertising in 2023.

Presented with


Guillermo Abud General Manager LATAM MediaMath
Donny Aguilar Director Mexico LATAM Anagram
Jonathan Scarpetta Media Director PepsiCo Mexico Foods

Event Details

Event Type Session