Guido Farji

Guido Farji is Chief Revenue Officer and Board Member at etermax and leads Flame, the company's In-Game Advertising business unit.

He is a Telecommunications Engineer from UADE and has a postgraduate degree in Marketing and Strategic Management of Services from IAE. He worked in some of the most important telephone companies in the country and the region, such as Telecom, Telmex and Claro. Later, he was Marketing and Strategic Alliances Manager at Inside One, and Business Development Manager for Argentina and Chile at TIMwe.

In 2016 he joined etermax to lead the commercial area, which develops business globally both in the sale of advertising space and in digital services and the commercialization of the company's IPs.

Two years later, he led the launch of etermax's In-Game Advertising business unit, flame. The division offers advisory services, design and execution of mobile video game campaigns through a network of more than 1,800 titles, developed both by etermax and by its partners.