Adriana is a commercial leader with over 15 years of experience focused in business development and sales leadership through the construction of strategic alliances with potential partners.
She is passionate about her professional career in sports, entertainment, marketing, merchandising, promotions, sponsorships, strategic alliances, sales, relationships
public (PR) and key partnering.
Driven by results and successful development of her team's members.
Prior to Club America, she worked @ Nike leading the football business unit for the European soccer teams, such as FC Barcelona, Manchester United and Juventus contributing to the growth of the sports industry in terms of licensing and merchandising. Among other companies where she has collaborated are Warner Bros., Mattel and Gillette.
Adriana has a Master’s Degree in Sports-marketing and Sponsorships from the Johan Cruyff Institute of Barcelona, and a degree in Marketing from the Universidad Anahuac Campus Norte in Mexico City.
Adriana Briz Job Title Director of Licensing and Merchandising Company CLUB AMÉRICA Connect via
