Geovany Rodríguez

Geovany is the engine behind Honda Marketing and Product Planning in Central America and the Caribbean. With over 20 years of experience in the automotive industry, specific›ally related to the product planning, global sales and marketing spaces, Geovany has built a successful career focused on understanding customer needs and wants as they journey towards a new car.

As of late, Geo—as he is known in the office—has made harnessing the power of storytelling to infuse passion and excitement into the Honda brand his priority, along with allowing regional Honda distributors the flexibility to localize their own message. Geo has
a bachelor’s degree in economics from the University of California Irvine and three little “munchkins” at home that keep him busy 24/7.