In this session...
With a new government taking office in Mexico, the outlook for media is complex, specially under the light of a so-called change of regime. Money for government's communications efforts will be funneled under new political criteria. We'll examine the current political and economic environment faced by print and digital media in Mexico. We'll review what lies ahead for media in terms of risks, challenges and what opportunities will present in the short term for new sources of revenue without compromising editorial standards.
What You'll Learn from This Session...
- What business media is facing currently in Mexico.
- Understanding what new businesses can complement media outlets' revenues.
- Briefly review some factors about the future of Journalism.