In this session...
Businesses are seeing value in connecting privately with customers via Messenger. In this Spotlight session, you will explore how to get started with Messenger as a destination by learning how to build your business’ presence, message customers at scale, and drive discovery and re-engagement through advertising.
What You'll Learn from This Session...
- How to create a presence for your brand on Messenger and how to build a conversational experience for your customers
- How to use messaging tools to scale your business, including best practices and case studies
- The difference between Messenger as a placement and Messenger as a destination
