Dylan Mouratsing

Dylan Mouratsing is Annalect UK’s Managing Director. Annalect UK is the data analytics & tech consultancy within Omnicom Media Group UK. Dylan consults with clients on how to apply data, tech and AI to their media and marketing. Annalect delivers advanced analytics and engineers client solutions and agency products for better addressability, measurement and planning. He previously founded the Audience Planning and Data Strategy functions within T&Pm, and is into his third decade in the industry, having worked across all facets of data-driven marketing.