Tracks Venues

In this session...

Fancy a large dollop of Atomic Soup? We thought so. Join this spicy yet nourishing, soul infused session with McCann London as they walk you through their agency's approach to proactive ideas and how this supported the creation of their recent Xbox campaigns “The Everyday Tactician” and “Field Trips”. A creative accelerator in a can. A list of five key takeaways. A chef’s kiss.

Presented with


Speakers

Alex Passingham Senior Strategist McCann London
Jonathan Brown Head of Strategic Product McCann London

Event Details

Event Type Session

Track  AWLearn Academy