Tracks Venues

In this session...

Join this panel of leaders from Samba TV, Yahoo, PHD and MiQ to explore how players across the ecosystem, from advertisers and agencies to platforms and publishers, are tapping into TV data in different ways to deliver higher impact and value for their CTV strategies and business outcomes.

What You'll Learn from This Session...

  1. Top client challenges players from across the media ecosystem face.
  2. Innovations in TV data and insights that future-proof advertising strategies and deliver better outcomes.
  3. Industry collaboration that's changing the game.

Presented with


Speakers

David Barker SVP, International Sales Samba TV
Alice Beecroft Senior Director, Global Strategy & Partnerships Yahoo
John Thomson Chief Revenue Officer MiQ UK
Amy Tocock Director of Investment Strategy PHD UK
Meredith Brace CMO Samba TV

Event Details

Event Type Session

Track  TV & Media