Brand Trust: How to Understand and Affect It > Events: Europe 2023

Advertising Week Europe 2023

Brand Trust: How to Understand and Affect It

Thursday, 18 May at 1:00 PM
Stage 2: The Innovation Factory Stage

Katy Woodrow-Hill

Alex Hill

Ideas & Innovation

In this session...

A discussion to explore how and why ‘trust’ has become a key metric of success for brands, and to dissect the behaviours, actions and campaigns that can improve it in a world full of consumers that expect and demand more.

What You'll Learn from This Session...

Coming Soon.
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Presented with

Speakers

Katy Woodrow-Hill Global Brand Director, Culture Marketing the LEGO Group

Alex Hill Executive Creative Director SHARE Creative

Event Details

Event Type Session

Track Ideas & Innovation

View Track

Data & Decisions

Culture & Representation

Creative Concepts

Brands & Marketers

AdTech & Automation

Audience & Collaboration

Content & Social Commerce

Ecommerce Innovation & Tech

Founders & Leadership

Future Leaders

Ideas & Innovation

Retail & Transformation

Storytelling & Entertainment

Trends & Insight

TV & Media

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Brand Trust: How to Understand and Affect It

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Brand Trust: How to Understand and Affect It

In this session...

What You'll Learn from This Session...

Presented with

Speakers

Event Details