Luke Townsin

Luke leads creator marketing operations across the EMEA region, which spans TikTok's in house Creator Solutions team, the Creator Marketplace and our eco-system of partners and tools for both creators and brands. Prior to TikTok, he was Chief Strategy Officer at Whalar and Director of Niche (now Arthouse) across EMEA & APAC, which was responsible for creator monetisation and brand partnerships. He has worked extensively in the region over the past decade covering sales, new market development, brand strategy and creator marketing.