Dionne Maxwell

Dionne Maxwell is Head of Diversity, Belonging and Talent at Jungle Creations where she leads the social media first publisher in developing and implementing Jungle's diversity and belonging strategy. Dionne has a wealth of experience behind her following positions held at publishing giant Hearst UK where she was Diversity, Inclusion and Belonging Lead, and The BEAM Group, a network that aims to amplify the presence of Black and Ethnic professionals, through events, collaborations, and spotlights where she holds the role of Director and Chair. Passionate about diversity, inclusion, and belonging as well as race equality issues specifically, Dionne believes there is still a long way to go for the advertising industry to ensure that inclusion is a priority and that diversity isn't just a check box because it's the nuance of inclusion that matters. At Jungle Creations she has encouraged the business to think about new talent as the 'cultural add' rather than the 'cultural fit' as it's precisely our different perspectives, experiences, and backgrounds that are what make a company thrive and are what is vital to good creativity.