Babs is a seasoned executive with decades of experience in sales, business development and strategy across several successful media and technology companies. As Senior Director, Publisher Development, he is responsible for growing the company’s publisher relationship with a current focus on Retail media and Omnichannel programmatic monetisation (CTV/OTT, mobile, in-app, etc).
Prior to PubMatic, Babs held various director-level positions at OpenX, Essence, Yahoo!, playing a key role in their business development efforts. He has deep insights into the ad technology market
Babs Kehinde Job Title Senior Director, Publisher Development, EMEA Company PUBMATIC Connect via
