Will Scougal

Will Scougal, Director of Global Creative Strategy, Snap Inc. Will leads Snapchat’s Creative Strategy team across all markets outside of N. America as Global Director. His primary focus is working with key brand partners to realise their business objectives on Snapchat, while also working as part of the International Management Team at Snap.
Before joining Snapchat, Will was Head of Brand Strategy at Twitter for 3 years and prior to that, a Creative Director within the advertising industry. Previously Will has been recognised by the Clios, Cannes Lions, The Drum, Campaign and Media Week with multiple award wins and nominations.