In this session...
Join RTL AdConnect to learn more about Connected TV consumption in Europe! Discover exclusive insights and explore Europeans’ new video consumption habits with RTL AdConnect & smartclip’s newly released study on “The New Life of the Living Room” - a comprehensive view on ten European markets.
What You'll Learn from This Session...
- How Europeans are switching from linear to VOD
- Europeans' current viewing habits
- Europeans' expectations of advertisers and their relationships to advertising on each platform
