In this session...
Global brand strategy, design, and experience firm, Siegel+Gale, is taking its Future of Branding CMO series to Advertising Week Europe.
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In this “Meet the Simplifiers” edition, Margaret Molloy, Global CMO, Siegel+Gale will be joined by four global marketing leaders to discuss all things brand and simplicity.
Simple isn’t easy! Behind every brand delivering simpler experiences for customers and employees is a leader who recognises the inherent value in keeping things simple. Hear why these CMOs consider simplicity the key to successful brands, the practices that deliver top performance, and how they keep things simple for their teams. Expect some surprises.
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What You'll Learn from This Session...
- Unpack the value of Simplicity
- Learn why CMOs see Simplicity as key to their brand's success
- Understand the practices that deliver top performance
- Uncover how to keep things simple for your team
