Kelly Farrell

My role as a Product Marketer at LinkedIn makes me responsible for driving the launch and adoption of advertising products for the LinkedIn Marketing Solutions business in EMEA and LATAM. My career to date has afforded me the opportunity to become an expert in B2B product marketing, building Go-to-Market strategies across a breadth of products in global markets, sales enablement of high performing B2B sales teams, account-based marketing, customer research, digital marketing and media sales.

In 2020 I was recognised as Product Marketing Newcomer of the Year by the Product Marketing Alliance, the largest network of Product Marketers globally.

In 2019, I was recognised in The Drum's list of Top 50 Brand Marketers - a celebration of the most promising up-and-coming marketers working brand side globally.

What I love most about what I do is the chance to be in the thick of the innovation happening within an organisation while being able to become truly customer obsessed.