Ross has been with m/SIX since 2010 and is the global digital and technology leader for the agency. He is responsible for the agency’s approach to digital and data platforms, both proprietary and bespoke; and the integration of marketing (client) and advertising (agency) technologies. A renowned industry expert, he provides comment and thought leadership on many topics, such as brand safety and ad fraud, in the industry press as well as national broadcast stations.
A published author, Ross brings twenty years of digital experience to the team from both a media and technology point of view. He truly believes that creative use of technology can solve the greatest advertising challenges.
Ross Barnes Job Title Group Chief Technology Officer Company M/SIX