Martin Kihn

Martin Kihn is SVP of Product Strategy for Salesforce Marketing Cloud, where he helps guide planning for the next generation of marketing technology and advertising technology solutions from the #1 Marketing Cloud. Before joining Salesforce earlier this year, he led the data-driven marketing practice as Research VP at Gartner, focusing on ad tech, cross-channel, predictive and attribution analytics. He worked for a time as a management consultant – an experience described in his book, House of Lies, which was the basis for a Showtime series of the same name that premiered in January 2012.