Sara was appointed as Nationwide’s first Chief Marketing Officer in 2016 and leads the Marketing and Engagement Community. Her responsibilities span brand, advertising, market research, insight, marketing, internal communications and social investment.
Previously Sara was CMO at Barclays Personal and Corporate Bank and had held senior roles at BT and a number of major advertising agencies in the UK and Asia.
Sara takes an active role in the advertising industry. She is Vice President of the Incorporated Society of British Advertisers, a member of the Industry Advisory Panel for the Advertising Standards Authority and a Fellow of the Marketing Society. In 2016, Sara was recognised as the Financial Services Marketer of the Year by the Financial Services Forum and topped Campaign’s top ten list of marketers for 2017.
Sara Bennison Job Title Chief Marketing Officer Company NATIONWIDE BUILDING SOCIETY
