Chaka has 20 years of experience from both the Advertising and Broadcast industries.
She started her career as a comedy and performance writer and director in the broadcast arena which led to her joining US network Fox, creating their branding and advertising as they successfully launched their kids channels across Europe and the Middle East.
Chaka went on to write and direct film and content for ITV, becoming ECD of ITV Creative, ITV’s in-house agency. She oversaw innovative multi-platform ideas in every channel from TV, film, digital, experiential and social. She was responsible for creating campaigns for many of the channel’s top drama, entertainment and sport shows, and branding across the channels and platforms. As an award-winning director, she directed campaigns for Jonathan Ross, Ant and Dec, The Brits, Secret Diary of a Call Girl, Coronation Street, Emmerdale and Girls Aloud.
In 2013, Chaka moved agency side to join Mother. She will be joining Leo Burnett as COO in May 2016,
Chaka Sobhani Job Title Creative Director Company MOTHER