Jason Hughes

Jason Hughes, was appointed Head Creative of Creative Solutions at Sky Media last October. His team work across all Agency and Client Creative briefs, and have launched campaigns with brands such as Microsoft, McCoys, Expedia and Mazda since the start of this year.

Prior to this Jason was Sky’s first Head of Branded Content where he developed Sky’s strategy and positioning in the emerging Product Placement market and media activation; including Tresemme’s long-running partnership of Britain & Ireland’s Next Top Model, and the multi partnered A League of Their Own with Xbox, Visa and Right Guard. Jason has also overseen partnerships at Sky with the Award winning British Heart Foundation’s Angina Monologues, Npower’s What’s Your Goal, and ad funded programming such as Show Me Your Wardrobe (Collection) and The Ones to Watch with Samsung - featuring Idris Elba and Paloma Faith. Prior to taking up his role as Head of Branded Content, Jason was Sky’s Deputy Head of Editorial Policy.